• Designed and launched a successful start-up (USD 500k annual turnover) • Created Marketing and Communication strategies, • Maintained advertising campaign (TTL, SMM), a continuous online presence with the 100% audience response rate • Reached a preliminary agreement to launch a socially oriented TV project "Renovation" where NEST provides renovation services to households from lower socioeconomic status (will be aired on national television from May 21, 2016, prime-time)

• Drafted a communications strategy targeting different audiences: general population, private sector, parliament, president's administration, other government agencies, and experts • Created a network of journalists covering business and economic issues in the Kyrgyz Republic • Organized regular press-conferences and information sessions with mass media representatives (1-2 meetings per month) • Utilized social media effectively, reaching up to 70K Facebook active users on a recurring basis

• Developed consistent marketing and communications methodology for strategic messaging to target audiences of a leading MFI in Central Asia with over 160 offices within the country • Managed and mentored six associates in the Communications and Public Relations Department • Prepared and executed a crisis management plan at the peak of accusations made by the anti-banking movement in Kyrgyz Republic • Organized public relations campaigns within the framework of crisis management plan on behalf of the firm and the entire micro-financing industry in collaboration with the Association of MicroFinance Institutions, protecting the sector's interests on sector wide issues such as the law on street lending and anti-banking movement • Closely collaborated with the business press-club to maintain a timely flow of information through all mass media outlets • Planned and organized public relations events such as the Development Fair, Annual Apple Festival, Start Up Weekend • Held press conferences for both Kompanion and MFI Association, including scripting scenarios and speeches, talking points, and detailed information for opinion leaders • Collected and prepared information database on key members of the parliament and government • Prepared and presented regular reports on all communications related to the board of directors and executive management: positive vs. negative media coverage analysis, press/media clipping, monthly and quarterly reports, and annual reports • Prepared and disseminated a corporate newsletter for staff, board of directors, investors, and lenders • Coordinated efforts to enhance brand identity and corporate culture policy for all branch offices within the country • Restructured the corporate website; linked with social media marketing tools such as Facebook, Twitter, Insta, and Pinterest; and brought focus to internal as well as external audiences such as investors, lenders, international media, and other micro finance institutions.

- Создание стратегии и последовательной методологии для всех коммуникационных инициатив по Кыргызстану, - PR-кампании и построение/поддержание связей с бизнес ассоциациями, правительственными структурами, средствами массовой информации в рамках проекта

• Provided marketing and public relations consulting services to private and public entities • Designed concepts and organized sales and promotional events • Planned and executed marketing projects using mobile marketing techniques

• Developed and implemented region-wide marketing strategies and individual country marketing projects to enhance the USAID EDP visibility, and to reach target audiences and partners in Central Asian countries • Coordinated and monitored the activities of Country Marketing Representatives (CMR) by establishing consistent communication strategies and by arranging regular marketing team meetings

• Established ties with government agencies and media outlets • Coordinated a charity event with a budget of $10,000 • Collected and analyzed data • Engaged in public relations activities such as press conferences, drafting articles, and writing press releases and reports

Management, Bachelor's Degree in Management

Mass Media, Journalism